Franchising is Like Planting Seeds
Starting
a franchise program is like planting seeds.
When
you begin your franchise development program, you "sow the seeds of
franchising." This is done by preparing your franchise program materials
and by selling your first few franchises.
Then,
as you begin working with your franchisees, you will be in a position to refine
your model and expand regionally, nationally, or even internationally. This might be compared to "cultivating" your franchise program.
Just
as planting a few tiny seeds can yield beautiful flowers, so starting a
franchise program can generate success far greater than the initial effort and
investment.
Franchising
can allow you to experience a level of success that is beyond present
imagination.
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